NBA Team rebrands its Logo by Teaming up with an Animated Logo Design Company

Boston Celtics, is an American professional basketball team based in Boston, Massachusetts. They compete in the National Basketball Association and are members of the Eastern Conference Atlantic Division.  The Celtics have gone through bumps when it comes to winning the championship which they last won in 2008. The new animated logo has been designed to rebrand and create a new synergy with their fans.

The aim of teaming up with an animated logo design company is to rebrand themselves and an attempt for them to not only bring a new energy in its team but also with their fans. NBA fans are known to be  proactive and faithful about their teams and with their animated logo the team wants to branch out and reach a newer audience. An animated logo is more recognizable and memorable and the franchise is looking to market is self through different mediums and get their perception changed.

Since it’s a moving animated logo, the objective is not only to rebrand but also encourage more favorable attitudes towards the brand as it’s more exciting and dynamic. Boston Celtics and the animated logo design company have been very strategic about the logo and have managed to create a logo that as a flow to it and helps build a clear connection with the brand.

As with any logo design, companies need to ensure that the logo is kept simple yet impactful when you have a well-known brand that has a fan following you don’t want to mislead them. Therefore it’s important that it’s done strategically, to fit the overall brand’s image and values.

Boston Celtic and the animated logo design company should keep in mind that the logo should be able to retain fans and at the same time acquire new ones. 

Easy steps for the Development of Website

Launching a new website or revamping your current one sounds simple enough, right? But there’s actually a lot to consider before you dive into the development of website as it is much more than defining a price.

Getting a new website isn’t like developing a roof. It goes far beyond simply supposing how much space you need to cover and what types of materials are required to get the job done. When it comes to building a website, no project or prerequisite is quite like the other. All the steps have to be carefully planned that makes the actual design phase take lesser time than the planning phase. 

Businesses who are looking for the development of website, must consider hiring an agency if they do not have expertise to design it themselves. Creating an intriguing website takes effort and skills so it is better to leave it to professionals.

The first thing a business needs to do is to come up with a clear picture of what you would like to accomplish for your business in terms of your website. The goals of the website should be aligned with the vision of the business and not in terms of website features and layout. Stop looking at your competitor’s website for ideas. Your website must be original and must follow the identity of your business. 

By establishing clear business objectives and a price range, you’re ensuring you will get your money’s worth. The agency will lay out the options that are the best match for your business. However, it is up to you to choose the one that is best suited for the development of website.

In order to prompt up the development process, the best thing you can do is allow the agency to come up with their own wisdom for catering to your business objectives. You must provide feedback in regard to their ideas, but be sure to keep it at business level rather than disparaging on features. Work with the professionals at the agency as allies and friends. 

 

Choosing an agency for the development of website must be done after a thorough research as it will ensure the development of a sense of trust with them. This will allow both the partners to work diligently towards achieving the same goal.