Friday, 29 April 2016

Tectonic Tips for an Architectural Logo Design

A design that which depicts strength, dependability and professionalism at all costs. The more the lucrative and trendy the design the better the clientele. Various contributing factors influence an architectural logo design such as, color, font and incorporating double or single images to correspond the final product of the company effectively.

Image Incorporation

Merging the first letter of the company within the logo may score immediate points with potential clients hence accountable for conversions. Your logo is your companies’ identity, you may not be able to groom it daily but investing in it once and making sure that it has the corresponding factor is significant. An architectural logo design just like any other logo would prove its worth within 8-12 seconds upon gauging. Statistically, logos have 5-14 seconds to prove their worth. The number of clients walking in to your store may not only be curious but also positive after imagining what you may provide.

Furthermore, merging “the specialized product” within a logo is vital for almost all industries, but the construction line is a vast one. To add value designers tend to add geometrical shapes to the logo design to depict construction and depth.



Font

When designing the logo, font must almost never be used, at least at the beginning stages in order to avoid confusion. Most experienced designers tend to finish the logo first (in black & white) then add color and font for additional value. However in an architectural logo design, the additional of a single letter within the logo may just rocketeer your current client list or a new one. Most abstract designs include geometrical shapes to display their font from a single letter to that of a word and at times even a sentence. Keeping it simple also yield impressive results, most fonts utilized are Sans Serif and Times New Roman on order to portray a simple image.

Color  


The contrast within an Architectural Logo Design matters a lot. In order to keep the design simple yet corresponding and catchy the right colors would either improve communication or completely nullify it. Colors such as green, brown and dark blue tend to work within the design. However it’s the intelligent use of shading that matters the most. The use of Mosaic patterns has been the recent trend to communicate effectively. 

1 comment:

  1. A really useful post and To The Point! Great read. Nice informative blog and well written.


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